Auren Hoffman: SafeGraph

Joining Ed this week is data expert Auren Hoffman. Auren is the founder of SafeGraph, a geospatial company that aggregates geospatial data from multiple sources and sell it to a diverse list of clients. Listen in as Auren explains where the data comes from, how it is used, and the issues around accuracy. They also discuss the business of places data and the type of clients that need it the most. The key, according to Auren, is knowing your customer …

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