Cinema has helped 'entrench' gender inequality in AI

Study finds that just 8% of all depictions of AI professionals from a century of film are women -- and half of these are shown as subordinate to men. Cinema promotes AI as the product of lone male geniuses with god complexes, say researchers. Cultural perceptions influence career choices and recruitment, they argue, with the AI industry suffering from severe gender imbalance, risking development of discriminatory technology.

career cinema development film gender gender imbalance industry inequality influence product recruitment researchers study technology women