Deep Reinforcement Learning hands-on for Optimized Ad Placement

Deep Reinforcement technique is used in this article to optimize Ad placement on a website to maximize the probability of user clicks and increase digital marketing revenue. A detailed case study with code is presented to help users implement the solution on any real world example.

Affiliate marketing and Pay-Per-Click are two important streams of Digital marketing. An optimized implementation of these techniques can greatly increase the Product/Service sales for a company and also bring in great revenue for the …

affiliate-marketing data science deep learning digital marketing learning reinforcement learning