Don’t Gloss Over Data Culture

Way back in 2011, a MIT Sloan Management review article, in partnership with IBM, surveyed the corporate readership to understand companies’ current and desired states for business intelligence & data analytics (BI&A) (LaValle, Lesser, Shockley, Hopkins, & Kruschwitz, 2011). Six in ten respondents reported their organization had more data than it knows how to operationalize; beyond that, “managerial and cultural” obstacles are the most cited impediments to making BI&A work better for the business …

analytics culture data data-culture data literacy data science