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Google adds generative AI features to its Performance Max ad platform, rolling out first as a beta to all US advertisers by the end of the year (Matt G. Southern/Search Engine Journal)
Nov. 7, 2023, 11:55 p.m. |
Techmeme www.techmeme.com
Matt G. Southern / Search Engine Journal:
Google adds generative AI features to its Performance Max ad platform, rolling out first as a beta to all US advertisers by the end of the year — Google launches generative AI in Performance Max to help marketers easily create customized text and image ads at scale.
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