June 29, 2023, 11:34 p.m. | H2O.ai

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Garlic Guajillo Steak anyone? How H2O Driverless AI helped Chipotle with Propensity Modeling

✨ Chipotle optimizes their marketing efforts with H2O Driverless AI for Propensity Modeling.
🎯 Their goal: deliver targeted and personalized experiences, avoiding irrelevant push notifications.
🚀 The results: Driverless AI resulted in 6.5% improvement in accuracy and insights to what’s driving churn and repurchase.
📈 For instance - the final model featured six times more features, incorporating novel combinations across customers, channels, and various factors.

Ready to …

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