Meta is finally rolling out trending topics on Threads

Meta is finally providing a bit of visibility into what kinds of conversations are happening on its Twitter competitor, Threads. The service is rolling out its “trending now” feature to all US users, Mark Zuckerberg said in a post.

The feature, which the company began testing in February, uses AI to surface a handful of topics “based on what people are engaging with right now.” Trends will appear in Threads’ search page and will also appear in between posts in …

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