MrBeast asks whether social media platforms are "ready to handle the rise of AI deepfakes" after a deepfake scam TikTok ad, since deleted, used his likeness (Kalhan Rosenblatt/NBC News)

Kalhan Rosenblatt / NBC News:

MrBeast asks whether social media platforms are “ready to handle the rise of AI deepfakes” after a deepfake scam TikTok ad, since deleted, used his likeness  —  MrBeast, whose real name is Jimmy Donaldson, called the rise of AI deepfakes “a serious problem” in response to a fake ad circulating online.

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