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Peacock reportedly signed up 2.8 million subscribers for its NFL playoff game

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Jan. 24, 2024, 5 p.m. | Peter Kafka (pkafka@insider.com)

Business Insider www.businessinsider.com

Antenna, an analytics firm, said the NFL playoff game Peacock streamed kicked off the single biggest subscription spike it has seen around a single event.

analytics event football game media nfl peacock sports streaming subscribers subscription tech

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