Simon Data, which uses ML to help leverage customer data for marketing, raised a $54M Series D led by Macquarie Capital, taking its total funding to $113M (Maria Deutscher/SiliconANGLE)

Maria Deutscher / SiliconANGLE:

Simon Data, which uses ML to help leverage customer data for marketing, raised a $54M Series D led by Macquarie Capital, taking its total funding to $113M  —  Simon Data Inc., a startup with a platform that combines the features of an analytics tool and marketing automation software, has secured $54 million in new funding.

capital customer customer data data funding macquarie capital marketing series series d siliconangle