Aug. 30, 2023, 2 p.m. | Mayukh Maitra

KDnuggets www.kdnuggets.com

This post discusses the importance of media mix modeling and how it can be used to maximize the business impact of advertising. It also discusses the impact of seasonality on media advertising and how media mix modeling can be used to minimize the impact of seasonality on business outcomes.

advertising boosting business business impact data science guide impact importance kdnuggets originals media modeling seasonality

Software Engineer for AI Training Data (School Specific)

@ G2i Inc | Remote

Software Engineer for AI Training Data (Python)

@ G2i Inc | Remote

Software Engineer for AI Training Data (Tier 2)

@ G2i Inc | Remote

Data Engineer

@ Lemon.io | Remote: Europe, LATAM, Canada, UK, Asia, Oceania

Artificial Intelligence – Bioinformatic Expert

@ University of Texas Medical Branch | Galveston, TX

Lead Developer (AI)

@ Cere Network | San Francisco, US