A Quickstart Practical Guide to Association Analysis in Python

Beginner friendly tutorial with a worked example

Association analysis enables users to find hidden relationships in their data. Photo by JJ Ying on Unsplash

I recently finished DataCamp’s Association Analysis course (taught by Dr Isaiah Hull) as part of their skills specialisation track on Marketing Analytics [1]. So far this resource has been one of the most practical tutorials I’ve come across and deserves a great review so thanks to all the contributors! This blog post is just a summary …

analysis data science marketing-analytics practical programming python