June 11, 2024, 9:01 a.m. | Katie Notopoulos (knotopoulos@businessinsider.com)

Business Insider www.businessinsider.com

Apple's Tim Cook comes in peace. And he wants to sell you a kindler, gentler AI. Except don't call it that. It's called "Apple Intelligence."

ai apple apple intelligence apple wwdc artificial artificial intelligence call cook intelligence iphone new-iphones openai tech tim cook wwdc you

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