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Article: Unpacking How Ads Ranking Works at Pinterest
InfoQ - AI, ML & Data Engineering www.infoq.com
Aayush Mudgal describes how Pinterest serves advertisements. He discussed in detail how Machine Learning is used to serve ads at large scale. He went over ads marketplaces and the ad delivery funnel, the ad serving architecture , and two of the main problems: ads retrieval and ranking. Finally he discussed some of the challenges and solutions for training and serving large models.
By Anthony Alfordads advertisements advertising ai architecture article deep learning delivery finally machine machine learning marketplaces ml & data engineering neural networks pinterest qcon san francisco 2023 ranking rankings retrieval scale serve