Capital One supercharges engagement and business strategy by harnessing B2B data | allainews.com

July 7, 2023, 7:29 p.m. | Victor Dabrinze

Big Data – SiliconANGLE siliconangle.com

Today’s organizations already understand that data is key to growing and staying competitive. The question is in approach: what data to target and how it can best be applied to drive tangible outcomes. Enter Capital One Financial Corp., which has crafted a data-driven go-to-market approach by democratizing B2B data internally. “For our commercial bankers, it’s a […]

The post Capital One supercharges engagement and business strategy by harnessing B2B data appeared first on SiliconANGLE.

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