all AI news
Customer Segmentation with Python (Implementing STP framework part 1)
July 26, 2022, 6:38 p.m. | Asish Biswas
Towards Data Science - Medium towardsdatascience.com
A step-by-step guide to implementing hierarchical clustering for customer segmentation with Python
Photo by Isaac Smith on UnsplashI’m starting a new blog post series, where I’ll show you how to apply the popular STP marketing framework step by step with Python. STP (Segmentation, Targeting, Positioning) is a well-known strategic approach in modern marketing which helps you to understand your customer groups (segments) and place your products to the targeted audience more effectively. This is an approach that transitions from …
analytics customer-segmentation data science framework marketing-analytics part python segmentation
More from towardsdatascience.com / Towards Data Science - Medium
Jobs in AI, ML, Big Data
Senior ML Researcher - 3D Geometry Processing | 3D Shape Generation | 3D Mesh Data
@ Promaton | Europe
Data Scientist, Senior
@ Pacific Gas and Electric Company | Oakland, CA, US, 94612
AML Reporting Data Specialist
@ Wise | Tallinn, Estonia
Bachelorarbeit im Bereich IT - "Einsatz von Generative AI im Konzernumfeld" (WiSe 24/25)
@ AGCO | Marktoberdorf, DE
Big Data Engineer
@ ACL Technology | Argentina
REF25217Q-Deputy Manager - MIS (Power BI, Dashboard, Excel) - GGN
@ WNS Global Services | Gurgaon, India