Web: http://arxiv.org/abs/2209.10792

Sept. 23, 2022, 1:15 a.m. | Cheng Jie, Da Xu, Zigeng Wang, Wei Shen

cs.CL updates on arXiv.org arxiv.org

Organic search comprises a large portion of the total traffic for e-commerce
companies. One approach to expand company's exposure on organic search channel
lies on creating landing pages having broader coverage on customer intentions.
In this paper, we present a transformer language model based organic channel
page management system aiming at increasing prominence of the company's overall
clicks on the channel. Our system successfully handles the creation and
deployment process of millions of new landing pages. We show and discuss …

arxiv commerce deep learning e-commerce search traffic

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