Deepfake fraud attempts are up 3000% in 2023 — here’s why

Deepfake fraud attempts have increased by a whopping 31 times in 2023 — a  3,000% increase year-on-year. That’s according to a new report by Onfido, an ID verification unicorn based in London. The company attributes the surge to the growing availability of cheap and simple online tools and generative AI. Face-swapping apps are the most common example. The most basic versions crudely paste one face on top of another to create a “cheapfake.” More sophisticated systems use AI to morph …

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