Google takes on AI in political ads

- Google is updating its policy to require advertisers to disclose when their election ads include digitally altered or generated content.

- The update will go into effect in November, ahead of the 2024 presidential election.

- The goal is to provide transparency and help voters make informed decisions.

- Minor alterations that are inconsequential to the claims are exempt from the disclosure requirements.

Source : https://thehill.com/newsletters/technology/4190769-googles-campaign-ai-crackdown/

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