How do you propose controlled experiments at work?

Hello. I've just started my first job in the data world. One of my main task will be to propose and report the results of A/B tests / experiments. This is a small fintech that leases laptops to undergraduate students and the whole process of application, approval/rejection, payments, etc. is online. Internally, everything is pretty new and there's a lot of room for improvement because all internal processes are pretty manual.

I am very excited about this challenge because I …

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