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Hyundai and Kia agree to $200 million settlement over TikTok car theft challenge
May 18, 2023, 10:43 p.m. | Andrew J. Hawkins
The Verge - All Posts www.theverge.com
Hyundai and Kia agreed to a $200 million settlement stemming from a class-action lawsuit related to a rash of car thefts inspired by a viral social media challenge on TikTok.
The so-called “Kia Challenge” on the social media platform has led to hundreds of car thefts nationwide, including at least 14 reported crashes and eight fatalities, according to the National Highway Traffic Safety Administration. Thieves known as “the Kia Boyz” would post instructional videos on YouTube …
challenge hyundai image kia lawsuit media platform settlement social social media stemming tiktok
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