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Market Research: The AI Boom Expands to the Hair and Makeup Counter
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Selin Tyler was frustrated. The director of product marketing and business operations for Dolby Technologies was stuck in what she called “a cycle of trial and error” with her skin. She turned to Parallel Health, a beauty company focused on custom skin care, set to launch next month. Tyler joined the brand’s 2021 Institutional Review Board-backed study and tested customized products tailored to her microbiome. Now she’s wedded to her new regimen. “It’s like driving a Tesla,” she said. …
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