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Most big brands haven't yet created AI-specific roles despite many marketers fearing AI will change their jobs; Coca-Cola promoted two execs to new AI roles (Patrick Coffee/Wall Street Journal)
Dec. 21, 2023, 7:35 a.m. |
Techmeme www.techmeme.com
Patrick Coffee / Wall Street Journal:
Most big brands haven't yet created AI-specific roles despite many marketers fearing AI will change their jobs; Coca-Cola promoted two execs to new AI roles — Many marketers believe artificial intelligence will change their jobs forever. But most big brands haven't created roles to oversee that process …
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