Aug. 18, 2023, 3:22 p.m. |

News on Artificial Intelligence and Machine Learning

Pictures, preferences, names, dates… Have you ever wondered why Big Tech and artificial intelligence (AI) companies collect so much personal information about you? A new paper out this week reveals a big reason why: self-relevance is a key predictor of what people like—that is, how much something means to us because it speaks to our identity, memories, needs, or feelings.

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