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Semafor reporters are going to curate the news with AI
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Semafor editor Ben Smith speaks on stage during the Semafor Media Summit on April 10, 2023 in New York City. | Getty
Suddenly, building news products on the web is back in fashion.
As social traffic collapses and Google makes ominous AI-powered sounds about search, publishers across the board have started to reemphasize their websites as destinations, and that means there are a lot of new ideas about what makes websites valuable again.
Interestingly, a lot of those ideas sound …
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