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The iPhone 15 Opts for Intuitive AI, Not Generative AI

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Sept. 13, 2023, 11 a.m. | Khari Johnson

Business Latest www.wired.com

Apple ignored the tech industry's obsession with generative AI at the new iPhone launch, offering subtler AI features that make everyday tasks like photography and phone calls better.

ai features apple artificial intelligence business computers and software features generative industry iphone launch mobile phone phone calls phones photography smartphones tasks tech tech industry tim cook ui ux

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