The race to unlock generative AI's benefits in retail marketing | allainews.com

Nov. 2, 2023, 4:16 p.m. | Matt Moorut (insider@insider.com)

Business Insider www.businessinsider.com

Market retailers who invest in Generative AI can increase profits and unlock opportunities for growth before their competitors.

advertising ai benefits cmo-2023-lp cmo insider competitors essay generative generative-ai growth marketing profits race retail retailers

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