Top Data Challenges Facing Modern Retailers

While gathering operational and consumer information can benefit businesses, they often face obstacles. Some of the top data challenges in the retail industry involve collection and application. Gathering massive amounts of information can be relatively easy, but properly utilizing it can be complex, leading to these data challenges.

1. Insights

Gathering insight from consumer information is one of the top data challenges modern retailers face. Around 90% of all data is unstructured. It’s generally more challenging to manage with traditional …

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