What Actually Makes a Good Category?

5 initial steps to make meaningful categories

Simple things look so easy. Don’t they? Take a bar chart, for example, with engaging categories and compelling figures. A good graph can tell a story in 7 seconds, enabling business leaders to lead confidently. But so much during this process can be taken for granted.

Random Company Strategy (picture by author)

For data scientists, getting categorical data to this sensical place isn’t easy. Categories can span an unrealistic number of classes, of …

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