4 Ways Predictive Analytics Empowers E-Commerce Businesses to Anticipate Demand and Improve…

4 Ways Predictive Analytics Empowers E-Commerce Businesses to Anticipate Demand and Improve Fulfillment Processes

Successful e-commerce retailers stay competitive in ever-changing environments. They respond to changes in customer preferences, economic conditions, regional trends, and more. Predictive analytics help decision-makers know which products to buy based on projected demand. Here are some specific ways to use predictive analytics to make online stores run more smoothly.

1. Identify Where Customers Live

Many of today’s online shoppers expect to receive their purchases quickly. …

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