Why Python and SQL are Must-Have Skills for Marketing Analysts in the Age of Big Data

In today's data-driven world, marketing analysts must have technical skills like Python and SQL to make sense of all the information available.

With the rise of big data, the volume, variety, and velocity of data companies collect has exploded. Marketing analysts who know how to leverage this data using Python and SQL have become invaluable in helping drive business strategy and decisions.

Here are some of the key reasons why Python and SQL skills are now must-haves for marketing analysts: …

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